Launching a perfume brand in 10 days
When two sisters, beauty content creators, saw their followers asking “where can I buy your perfumes?”, they understood it was time to test their hunch: turning their personal creations into a real brand. But they had neither the time, nor a technical team, nor the means for a conventional launch. They had to move fast, keep costs down, and have a site true to their world, while validating real demand. After Agence BI's success on the Keni Fleurs project, the sisters came to us for a rapid engagement. Their challenge: create a reliable, elegant Shopify MVP ready to take its first sales, with no technical complexity, no heavy investment, and a smooth customer journey from day one. They keep their original role: creating the perfumes. We take care of everything else.
A brand ready to scale from its first sales
For Sorella we put in place an extremely agile approach: launch strategy, Shopify architecture, a template chosen for conversion, a design matching their identity and a fully configured checkout funnel. In under 10 days they had: - a working Shopify site, mobile-first and built for conversion - a configured payment terminal, ready to take the first orders - a complete dashboard to manage sales, stock and shipping - automations on Instagram DMs to turn engagement into sales - local, human support suited to their budget
The result: Sorella was able to launch, test and sell immediately, without draining the marketing budget, without losing time and without drowning in technicalities. The MVP did its job: validate demand, lay the foundations of the brand and give the sisters the visibility they needed to plan what comes next. Today Sorella has a simple, profitable tool that can grow, and a solid foundation to build on.
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