Sorella: a social media presence that carries the brand
Giving continuity to the beauty world the public discovers online.
The client
Sorella works in the beauty sector. Social media is a point of contact between the brand, its world and the people discovering its offer.
The challenge
The challenge was to support that presence with a clear, consistent voice. In beauty, content has to show the brand’s world as much as help people understand the offer.
What we delivered
We supported Sorella on social media. The engagement covers the brand’s digital presence and the way it presents its business to its audience.
How we worked
The work connected the brand’s voice to its social media content. The common thread is consistency: letting the public recognize Sorella across its different contact points.
What changed
The support gives structure to Sorella’s social presence. The intended benefit is an offer that is easier to discover and a brand world that comes through in the content.
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