A method for transforming
intuition into impact:

A strategic mind
& an execution network

A good idea is worthless without execution. We make it testable, measurable, and actionable in the real world.

Europe

Where rigor meets creative momentum.


Middle East

The audacity to build the future, here and now.L’audace de bâtir le futur, ici et maintenant.

The world

A global vision, a local impact.

Bonne Idée Team

Antoine Daniel

President
IAE d'Orléans & HEC Paris
Reference : Information Systems @Enedis

Karim Shady

General Manager
Paris-Saclay & ISC Paris
Reference : Transformation @BPCE & @Accor

Jordan Chaise

Associate Consultant
Rocket School
References : Sales & Cx @Adveris & @Beyonds

Ideas don't die for lack of vision.
They die for lack of execution.

Launch Your Idea
Launch Your Idea

Create: Transforming Vision into a Clear Strategy

Clarifying the right problem to solve is often more valuable than the best solution. We transform your vision into a clear, measurable, and adopted strategic direction — we choose our words carefully.

Prototype: Bringing the Idea to Life

Your market always proves you right or wrong. The key is to listen to it in time. And a working prototype is worth more than ten meetings: we test quickly, we learn quickly and adapt ;)

Deploy: Creating Adoption and Value

An idea that isn't adopted is a useless idea. Launch, measure, automate, align your teams: deployment is where real value is created!

Bonne Idée's Story

From Idea to Excellence

Year
Key Milestone
Description
Vision

2017

The Idea is Launched

Creation of a digital support system for local merchants and associations.

The birth of a useful and supportive idea.

2018

The Bootcamp

Establishment of the Web & Design structure: first digital projects, creation of the agency's identity.

Building the foundations and the methodology.

2020

COVID Response & Structural Shift

Launch of a support system during the crisis. Integration of consulting and auditing via a network of experts.

Resilience, solidarity, and scaling up.

2021

National Recognition (Pépite France)

Bonne Idée is designated a “Pépite France,” a prestigious distinction for innovative, impactful young companies, supported by the State.

Legitimacy and heightened visibility.

2022

International Expansion

Multiplication of foreign projects and European collaborations.

Our first global opening.

2023

No-Code Integration

Adoption of No-Code tools to accelerate production and democratize innovation.

Agility and technological autonomy.

2024

AI Integration

Implementation of AI solutions for strategy, design, and process automation.

Augmented intelligence and strategic innovation.

2025

Antifragile Ecosystem & Dubai Expansion

Bonne Idée becomes a flexible, antifragile ecosystem and opens an international branch in Dubai.

Global growth, antifragility, and adaptability.

Testimonials & Key Metrics

What Our Clients Say About Us

View Our Work
View Our Work
Key Impact Figures
90%
of our clients return for a second project.
85%
having seen their teams propose more concrete ideas and initiatives.
90%
reporting faster project adoption within their teams.
A blurry image of a red and blue background.
“Working with Bonne Idée felt less like hiring an agency and more like gaining a strategic partner forever.”
Adetya  
🇺🇸 Head of Solar @ NJDEP
“Fast, relevant, and truly collaborative, Bonne Idée integrated seamlessly with our team from day one.”
A woman in a black jacket is looking at the camera.
Naomi
🇦🇪 Creative Director @ IT BITS
“Bonne Idée assists us in automating certain accounting tasks, all while maintaining the exacting standards and precision of our profession. Their approach allowed us to gain efficiency without ever compromising rigor.”
Pascal
🇫🇷 Greffier Associé
4
2
4
6
9
3
1
2
3
M

Revenue generated thanks to our work

8
6
7
8
6
2
4
6
8
Y

Years of Experience

2
1
1
1
1
2
6
1
2
3
8
1
2
3
4

Partners & organizations we have supported

Launch Your Idea

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